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  • A Time for Action

    As the golf industry calls for more diversity, change is still slow.Read More

  • Surrogate Shopping Promotes Social Distancing

    Most clubs struggled with the mechanics of retail commerce during the COVID-19 crisis. Cash was discouraged, as the virus could live up to five days on a $20 bill and be touched by dozens of hands. Credit cards were better, but not if golfers congregated at the counter to use them, violating the rules of social distancing. So what to do?Read More

  • Blue Ridge Redesign

    Highland Falls transforming for home-base feelRead More

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  • COVID-19 Resources

    Resources and programs to prepare golf course owners and operators for dealing with the myriad uncertainties, disruption of business, and potential outcomes of the coronavirus pandemicRead More

June 2020

From the CEO

The new normal on the horizon
When I look back on 24 years in association management, I can clearly see two seminal moments which now appear to have been like genetic mutations in the American economy and culture.Read More

Cover Stories and Features

A Sense of Urgency
Communications Key to Kemper Crisis ManagementRead More

A Time for Action
As the golf industry calls for more diversity, change is still slow.Read More

Women’s Golf Day Celebrates 5 Years
You could see the cold chill bumps on Elisa Gaudet’s forearm. She was watching the Golf Channel’s airing of the 2017 Solheim CupRead More

Case Studies

ClubCorp Leads The Way With Best Practices
ClubCorp led the way in terms of best practices. While some multi-course operators shut down operations in the early days of the coronavirus crisis, including many with municipal contracts, ClubCorp jumped in with a series of modified rules to accommodate their members while remaining health conscious, staying in line with state ordinances.Read More

Blue Ridge Redesign
Highland Falls transforming for home-base feelRead More

A Change Will Do You Good
 If there is one thing about business that doesn’t change, it’s that business will always change! Be it through the advent of new technology, loss of a key employee, new laws that govern the way your industry does business, or even a takeover by another companyRead More

Recognizing Legacy Leaders of NGCOA
Like most stories, the story of the NGCOA has many roots. Established in 1975 as the National Association of Public Golf CoursesRead More

Vision Takes Hold at Eagle Ridge Resort & Spa
There’s something happening here. Extensive renovation, expansion and upgrading at Eagle Ridge Resort & Spa, in Galena, Illinois, have led to a sense of excitement for this year and far into the future.Read More

Surrogate Shopping Promotes Social Distancing
Most clubs struggled with the mechanics of retail commerce during the COVID-19 crisis. Cash was discouraged, as the virus could live up to five days on a $20 bill and be touched by dozens of hands. Credit cards were better, but not if golfers congregated at the counter to use them, violating the rules of social distancing. So what to do?Read More

Staying vigilant against Sin List
As I write this month’s advocacy message at the end of March, I find it difficult not to discuss how the coronavirus has overtaken our thought processRead More

Up Close and Personal

Regent Golf Management Navigates Disparate Agency Directives
By week three, it was hard to know where to turn and whom to trust. From the beginning of the COVID-19 crisis, golf managers were reading and digesting all the information they couldRead More

Industry News and Trends

Geneva National Resort & Club Expands Lodging
Geneva National Resort & Club, a family-owned golf resort in Lake Geneva, Wisconsin, is a commuter destination an hour-and-a-half northwest of ChicagoRead More

USGA tracker shows new promise for cost savings
In the 100-year history of the United States Golf Association’s Green Section, the research arm of the USGA has been a national leader in course-related science and data. Now, the USGA is looking to monetize some of its valuable data while maintaining its overarching mission to “fuel a healthy and sustainable game for the futureRead More

What's Cooking? Pinehurst Does Its Best For Laid Off Service Staff
Like most Americans, the service staff at the Pinehurst Resort was caught completely off guard by the near total shutdown of the U.SRead More

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Yamaha Golf Car

Featured Resource

Bright Ideas Archive

Brought to you by ValleyCrest Golf MaintenanceBright Ideas Icon 
Access some of the most creative ideas golf course owners and operators have to offer within the Bright Ideas area of the GB Archive.Read More

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June 2020 Issue
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