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  • Identifying Your Golfer

     On the surface, marketing for a golf course seems simple enough. Post a few pretty pictures of the course on a website, include the rate and how to reserve a tee time. What’s so tough about that, right?Read More

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  • Talking With Sanford
  • Talking With Sanford

    U.S. Rep. Mark Sanford, the former governor of South Carolina and current representative of the First District of South Carolina, recently visited the NGCOA to chat with CEO Jay Karen about a host of topics, including the H-2B program and restoring the returning worker exemption, the industry’s support of rescinding the U.S. Labor Department’s overtime rule, tax reform and disaster relief fairness.Read More

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Monitor Your Reputation
Ever wonder what people are saying about your business? Here are a few resources to track your club's reputation onlineRead More

Getting More From Facebook
Building a network of friends and followers “organically” isn’t the only way to use social media Web sites. You can also advertise on many of them.Read More

Customize for Your Customers
As a golf course operator, the way you use social media will have a lot to do with what kind of course(s) you manage. Here’s how.Read More

Making the Healthy Choice
Menu items to help your club bring the U.S. Dietary Guidelines to lifeRead More

Profile: Mark Burnett
ClubCorp's Executive Vice President of Golf and Country Clubs is reshaping today’s club experienceRead More

Profile: Melinda Evans
The co-owner of North Star Golf Club sounds off about operating a golf facility along The Last FrontierRead More

Credit Card Pricing: How Does it Work?
When negotiating merchant account contracts, it pays to be familiar with the credit card industry’s jargonRead More

Motivating Factors
Inspiring, rewarding and retaining good employees, and cultivating a service-oriented environmentRead More

The Power of On
Golf course owners invest thousands of dollars in club renovation and maintenance, by what they really need to do is focus on "powering on" their staffRead More

Six Keys To Selecting a Leasing Firm
When choosing a leasing firm, keep these key questions in mind before you strike a dealRead More

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Bright Ideas Archive

Brought to you by ValleyCrest Golf MaintenanceBright Ideas Icon 
Access some of the most creative ideas golf course owners and operators have to offer within the Bright Ideas area of the GB Archive.Read More

November 2017 Issue
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