Current Issue

  • Former NGCOA president: Despite a wobbly economy, ‘golf has taken on a more important role in people's lives’

    Rock Lucas, the former NGCOA president and owner of Charwood Golf Club in West Columbia, South Carolina, says you can learn a lot about running a golf course these days just by hanging out with other business owners.Read More

  • Jordan Spieth Becomes Strategic Partner/Brand Ambassador for Invited

    In 2004, when Jordan Spieth, 29, was a young junior golfer growing up around Brookhaven Country Club, he attended a golf camp at the private Dallas-area club. Nearly 20 years later, the star PGA Tour player is now a partner with Invited, Brookhaven’s owner and the iconic golf owner/operator formerly known as ClubCorp.Read More

  • McConnell Not Immune From Supply Chain Woes

    Nobody’s happy, but at least there’s an explanation everyone can understand. When the new TaylorMade driver you ordered in August for your most loyal customer didn’t make it by Christmas, and the new reels you were expecting for the triplex aren’t likely to be here until June, two words sum up the frustrations that you and everyone else in and out of golf currently feel: supply chain. Read More

MORE CONTENT

Online Exclusives

Editorial Policy

Golf Business is the official publication of the National Golf Course Owners Association. The editorial content is designed to promote the exchange of information and ideas among course owners and senior industry executives to improve the profitability of their operations. Monthly articles cover all areas of management and operations, including course design and maintenance, pro shop merchandising, marketing and inventory control, food and beverage operations, insurance and liability issues, legislative updates, finance and human resources. Regular features include in-depth reviews of agronomic issues, environmental policies, technology, highlights of new golf course equipment, plus merchandising strategies for golf apparel, equipment and accessories. Golf Business is dedicated to serving the entire interest of the golf course operation.

Although Golf Business is technically an association publication designed to increase the visibility of the NGCOA and golf course owners, the magazine has achieved a leadership position within the golf industry. The magazine goes to the leaders of all golf courses-not just member courses-so it is much more than an association publication. Golf Business is an industry magazine.

As such, we must labor-at all costs-to preserve the editorial integrity of our magazine because operators look to Golf Business for unbiased, real-world solutions for ways to run their businesses more efficiently and profitably. To ensure we deliver on our editorial mission, Golf Business does not publish "articles" submitted from golf industry vendors or equipment manufacturers because the content of these pieces is inherently skewed to benefit a person, product, event or issue represented by the submitting party.

If you feel that your company provides a service or product that would be of interest to our readers-one that is designed to help golf course operators run their businesses more profitably or efficiently-you are welcome to pitch the idea to the editor. However, doing so does not indicate a promise or intent to profile the company/product; rather, it means the editor will simply review the pitch. If the editor determines a person, product or service is worthy to be profiled in Golf Business, he will commission a freelance writer to interview sources and write the story. Please note, however, that all articles will be written from the course operator's perspective.

For instance, instead of a story on how Acme Industries has a new GPS product and all of the wonderful things it can do, the story would be positioned as how Joe Golf Course Owner utilized a new GPS technology to streamline the way he manages his course's turf. It would focus on: why that particular technology was chosen, how it was applied, cost of implementation, any challenges encountered and how they were overcome, and ROI. Any mention of a particular company and/or product will be secondary and only occur once within the story. The focus of the article will be the operator's problem and the solution.

That said, it is in the interest of vendors/manufacturers to present any operators who have used their product to solve a particular problem or improve a certain area within his/her golf course operation. Doing so highlights owner/operators who exhibit "best practices" in their operations and, to a lesser degree, associates the vendor/manufacturer with some of the industry's most progressive and innovative operators.

Questions? Contact Dave Barton, Editor-in-Chief & Director of Education, at dbarton@ngcoa.org.

Share/Bookmark

Leave a Comment

Yamaha

Troon

Featured Resource

Owner's Manual

Owners Manual IconBrought to you by Yamaha
Visit the Owner’s Manual library within the GB Archive for practical, small business insights and know-how for your golf operation.Read More

GB-Subscribe
January_2023
  • CONTENTS
  • DIGITAL FLIPBOOK



GBweekly

Connect With Us


facebooktwitterNGCOABuyers GuideYouTube