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The Top Five Marketing Strategies With the Best ROI
When you reach down to open up your golf-course-management toolbox for some marketing utensils, all the options can be a bit overwhelming. Which ones work best? Which ones are worth the effort? Which ones stand the best chance of bringing in new players and keeping the regulars coming back?
Entering The Modern Era
Storied New York Clubs are Opening Their Doors to Everyone
Why Pace of Play Will Never be Solved
Nudges Aren’t Going to Help. Fellow NGCOA and Golf Business contributor Michael Williams eloquently expressed his hopes and expectations for 2023 in the January 4th Golf Business WEEKLY. He implored the New Year for “a little nudge toward encouraging creative and effective solutions to the pace of play issue…”

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Golf Business LIVE – Tech Talks - Special Guest Parker Cohn
For the first episode, Harvey talks to special guest Parker Cohn, founder of Performance Resource Management, an innovator in the agronomic sector. Find out how their agronomic technology is delivering superior quality while reducing the need for fertilizer and water, which can significantly boost your bottom line and create a more sustainable operation. Learn about Parker’s inventive process for naturally restoring turf health at a fraction of the cost, and the process of working with world-renowned venues such as Pasatiempo Golf Course and the San Francisco Giants’ Oracle Park.

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Worth Asking For Michelle Wittig’s idea to have the local private school sale gift cards proves successful with a 25 percent increase in gift-card sales at Juday Creek.
Tip Of the Hat Inspired by spring training, the management of Falcon's Fire Golf Club in Kissimmee, Florida implemented the "Hats Off" promotion to draw in visiting baseball fans.
A New Pastime With Little League baseball as his inspiration, Dave Donofrio hopes kids will soon be asking their parents to take them out to his golf course.
Working Smarter Turf equipment technician, Joe Corsetti, saves the Members Club at Grande Dunes in Myrtle Beach time and money on aerating greens with his tow bar invention.
When Carts Just Won’t Do With a growing number of operators having their businesses turned sideways by the weather and current economic malaise, non-traditional programs such as Muskego Lakes Country Club's Car Golf may be just the kind of hit they need.
Winds Of Change Construction of an inexpensive windmill has helped remedy a pond algae problem at Interbay Golf Course.
Wine Is Fine For Business Golf school operator Kris Moe’s love for both golf and wine inspire him to blend the two in his next initative, a golf-and-wine learning program.
Bombs Away When mother and general manager of Toad Valley Golf Course in Pleasant Hill, Allison George, finds herself all too often involved in school fundraising, she persuades the school to raffle off golf balls instead.
Feeding the Need When a few members of the ladies league at Longleaf Golf Club in Southern Pines, North Carolina, were looking for a way to help local food banks, they turned to, of all places, their golf club. Belinda Tucker, general manager of Longleaf, took that charge to heart, creating a promotion that greatly benefits those in need while generating more play at her facility.
All Fired Up Golf rounds are down at most facilities nationwide, and many course owners are exploring non-traditional ways to generate additional revenue. Joyce and Eddie Pierce, owners of Mulligan’s Golf Course in Houston, Texas, were willing to take a shot at something different in the literal sense.
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Worth Asking For
Michelle Wittig’s idea to have the local private school sale gift cards proves successful with a 25 percent increase in gift-card sales at Juday Creek.

Tip Of the Hat
Inspired by spring training, the management of Falcon's Fire Golf Club in Kissimmee, Florida implemented the "Hats Off" promotion to draw in visiting baseball fans.

A New Pastime
With Little League baseball as his inspiration, Dave Donofrio hopes kids will soon be asking their parents to take them out to his golf course.

Working Smarter
Turf equipment technician, Joe Corsetti, saves the Members Club at Grande Dunes in Myrtle Beach time and money on aerating greens with his tow bar invention.

When Carts Just Won’t Do
With a growing number of operators having their businesses turned sideways by the weather and current economic malaise, non-traditional programs such as Muskego Lakes Country Club's Car Golf may be just the kind of hit they need.

Winds Of Change
Construction of an inexpensive windmill has helped remedy a pond algae problem at Interbay Golf Course.

Wine Is Fine For Business
Golf school operator Kris Moe’s love for both golf and wine inspire him to blend the two in his next initative, a golf-and-wine learning program.

Bombs Away
When mother and general manager of Toad Valley Golf Course in Pleasant Hill, Allison George, finds herself all too often involved in school fundraising, she persuades the school to raffle off golf balls instead.

Feeding the Need
When a few members of the ladies league at Longleaf Golf Club in Southern Pines, North Carolina, were looking for a way to help local food banks, they turned to, of all places, their golf club. Belinda Tucker, general manager of Longleaf, took that charge to heart, creating a promotion that greatly benefits those in need while generating more play at her facility.

All Fired Up
Golf rounds are down at most facilities nationwide, and many course owners are exploring non-traditional ways to generate additional revenue. Joyce and Eddie Pierce, owners of Mulligan’s Golf Course in Houston, Texas, were willing to take a shot at something different in the literal sense.

1 2 3 4 5 6 7 Next

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Bright Ideas Archive

^{Brought to you by ValleyCrest Golf Maintenance}Access some of the most creative ideas golf course owners and operators have to offer within the Bright Ideas area of the GB Archive.