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• GBL Tech Talks With Special Guest Parker Cohn

  It’s the first edition of the NEWEST member to the Golf Business LIVE family: Golf Business LIVE - Tech Talks, hosted by Golf Business columnist and longtime NGCOA contributor Harvey Silverman. The emergence of technology across all corners of the golf industry is unmistakable. Each episode, Harvey Silverman will welcome experts and leaders to explore how this tech is advancing, streamlining, and propelling golf businesses from coast to coast.

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• Growing a Brand
• Remaining Visible and Viable
• Moving Ahead
• Increasing Engagement
• Commentary: Brand Awareness

We welcome special guest Matt Corey, PGA TOUR's Chief Marketing Officer, to Golf Business LIVE – powered by Club Caddie. What does the new industry-wide Make Golf Your Thing initiative mean for YOUR golf business and our game's growth? Jay Karen, Don Rea, PGA, and Matt Corey will dive into the inspiration behind this movement, insights into golfer/customer trends from 2020, and ideas to implement #MakeGolfYourThing at your course!

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